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How do I create keywords, text ads and assets in the Search tab?

Inside Assets  go to Search tab:

Keywords

  • Click Keywords → Create.

  • Give the list a name.

  • Choose Positive or Negative list type.

  • Select Language and optional Location.

  • Add keywords by:

    • Uploading a CSV.

    • Letting Google scan a URL.

    • Typing directly in the input.

  • Use match type toggles:

    • Exact, Phrase, Broad, Custom (manual syntax).

  • Use AICredo to generate keyword ideas from a URL.

  • Click Search recommendations to see:

    • Suggested variants.

    • Search volume, competition, low bid, high bid.

  • Add chosen keywords to the right-hand list (final list) and see monthly search volume for the last year.

  • Click Save.

Text ads

  • Click Text ads → Create.

  • Link a keyword list.

  • Enter Name and Website URL.

  • Add headlines (3–15) and descriptions (2–4).

  • Use AICredo to generate suggested headlines/descriptions.

  • Pin headlines/descriptions if you need more control.

  • Keywords used in headlines are highlighted with a green checkmark.

  • Click Save.

Assets

  • Click Assets → Create.

  • Choose asset type:

    • Call asset, sitelink, image, callout, price, promotion, structured snippet, business name, business logo, location.

  • Fill required fields and Save.

These elements are later pushed to Google/Bing campaigns in the Push assets step.