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What information is shown in the metrics list?

You’ll typically see:

  • Name
  • Category (Custom / Calculated)
  • Type (If metric is account or brand -specific)
  • Owner (Shows name of account or brand metric is linked too)
  • Channels (Included channels for metric)
  • Calculation (Shows the calculation for category calculated metrics)
  • Goal (Shows metric goal highest/lowest/no value for comparison function in report)
  • Base currency (If metric is set as a currency)
  • Created (Date)